One of the internet’s simple pleasures is watching YouTube with an ad blocker. You can watch as many videos as you want without constant interruptions from obnoxiously, occasionally unskippable commercials. But ads are how YouTube makes its money, so they’re not too happy when people use ad blockers to get avoid them.
YouTube users who use ad blockers to avoid advertising on the platform will now see alerts or experience buffering issues.
YouTube is expanding its crackdown of ad-blockers by making blocking certain third-party apps.
AI continues to drive Meta's year-long recovery. Revenue from its Advantage+ Shopping Campaigns (ACS) more than doubled since last year, Meta CEO Mark Zuckerberg said during the Q1 2024 earnings call. Meta, the parent company of Instagram and Facebook, reported a 27% increase in revenue, reaching $36.5 billion compared to $28.6 billion in 2023. Advertising contributed 97% of that revenue, or $35.6 billion, and the average price of ads rose 6%. “For all the recent scrutiny of its...
British AI unicorn Synthesia has launched its new generation of AI avatars, promising truly human-like digital speakers. Synthesia CEO Victor Riparbelli said traditional AI avatars, including those made by his own company, have always struggled to capture the nuance of human facial expressions and emotions. The London-based startup, which raised £71.4m last June in a […]
YouTube is blocking third-party apps with ad blockers from streaming videos. The change follows other crackdowns on ad blockers on YouTube's part.
Google this week launched a comprehensive new guide tailored to YouTube Shorts. The move highlights the burgeoning popularity of YouTube's answer to TikTok, which boasts 2 billion monthly logged-in users and 70 billion daily views.
Despite the threat posed to Google’s search dominance by new generative AI competitors, revenue from the channel soared in the first quarter of 2024. Google brought in more than $46 billion in search revenue, a 14% year-over-year increase and the most the company’s search revenue has grown in two years. Google once again branded itself as an AI-first company, with AI developments complementing, and not undermining, its ad offerings. “We have a clear path to AI monetization that includes...
In this week’s Digiday+ Research Briefing, we examine how YouTube commands the majority of marketers’ ad placements and ad budgets among ad-supported streaming services, how fewer publishers plan on growing their events business, and how ads are coming to Meta’s Threads platform sooner than expected, as seen in recent data from Digiday+ Research.
Google would really like it if everyone just paid for YouTube Premium instead.
TikTok could be banned in the United States with Congress on the brink of passing a bill that would push parent company ByteDance to divest of the app.
Herro posted 24 points (7-13 FG, 6-11 3Pt, 4-4 FT), 14 assists, five