In this week’s Digiday+ Research Briefing, we examine BuzzFeed’s plans to pivot the business to an AI-driven tech and media company, how marketers’ use of X and ad spending has dropped dramatically, and how agency executives are fed up with Meta’s ad platform bugs and overcharges, as seen in recent data from Digiday+ Research.
Tupac Shakur’s estate is threatening to sue Drake over his recent Kendrick Lamar diss track, calling what appears to be the use of an artificial intelligence-generated version of the late rapper’s voice a “blatant abuse” of his legacy. Drake released the track, “Taylor Made Freestyle,” on his Instagram page Friday, using AI software to generate verses emulating both Shakur and Snoop Dogg. In a cease-and-desist letter Wednesday, Howard King, an attorney who represents Shakur’s estate, requested...
Generative artificial intelligence has already unlocked a host of new capabilities for marketers, particularly regarding ad creative. Still, the technology could soon transform the world of contextual advertising as well. Using gen AI, marketers can now scan the content of a series and gather more granular metadata, such as program details and closed captioning, to gain a clearer picture of the emotional tenor of a scene. At the Possible conference in Miami, executives from CTV, marketing...
The buzz around artificial intelligence (AI) is not dousing soon, and academics must join in or be left behind. At the University of Media, Arts and Communication (UniMAC), lecturers have been encouraged to adopt AI technologies for research and student engagement to enhance the efficiency and effectiveness of academic tasks. Mr Alvin Cudjoe, a trainer […]
A researcher at Virginia Commonwealth University (VCU) used data from a 2002 game show to teach a computer how to tell if someone is lying.
Plato's long-lost burial has been found in Greece, claim experts who found the exact burial spot in the Herculaneum scrolls. The team used AI to read the text, reveal 1,000 new words on the scroll.
Google is testing a new “Speaking practice” feature in Search that helps users improve their conversational English skills. The company told TechCrunch that the feature is available to English learners in Argentina, Colombia, India, Indonesia, Mexico and Venezuela who have joined Search Labs, its program for users to experiment with early-stage Google Search experiences. The […] © 2024 TechCrunch. All rights reserved. For personal use only.
Two commissioners have backed the use of artificial intelligence (AI) and deep-fake techniques to produce documentary content, despite anxiety in the factual community about the controversial tech. Pop
Struggling restaurant chain Red Lobster is embracing AI to market its biscuits—which are really easy to make yourself at home. Read on for the recipe. The chain is reportedly eyeing a possible Chapter 11 bankruptcy filing to restructure its debt. The chain says its bottom line has been hit by expensive leases and high labor […]
LinkedIn has published its annual ranking of top companies based on career growth. The 2024 list features 50 honorees—all companies that are offering their employees what LinkedIn says are eight pillars that lead to career growth progression: ability to advance skills growth company stability external opportunity company affinity gender diversity educational background employee presence in the country For this year’s list, LinkedIn has highlighted how a number of...
A CUTTING-EDGE Israeli spy plane used AI tech to block Iran’s huge blitz. Computers on the £800million jet tracked all of the 320 incoming missiles and drones. The crew of the Oron then passed on t
One of the charges “only carries a 6-month sentence,” said the Baltimore County state's attorney.