By harnessing the power of artificial intelligence (AI) you can automate many areas of your affiliate marketing business whether you are new or already established by adopting AI tools such as ChatGPT, Claude 3, Llama 3, Gemini and others. You can make affiliate marketing more efficient and effective. AI can help with various tasks in […]
As the worlds of digital trading and connected TV converge, some buyers and adtech firms are using attention metrics, already being adopted by digital publishers, to justify CTV pricing and judge ongoing campaign performance. As the recent NewFronts showed, there's an appetite for this newer measurement. Using attention metrics in CTV is still nascent, and wider adoption could be stymied by common setbacks like standardization and fragmentation. Vendors such as TVision combine...
Firm has data from ‘when criminals try to attack’ and its Eagle-i technology suggests what action is neededBT has said it is increasingly using artificial intelligence to help it detect and neutralise threats from hackers targeting business customers amid repeated attacks on companies.The £10.5bn group is aiming to build up its business protecting customers from online criminals and has patented technology that uses AI to analyse attack data to allow companies to protect their tech...
McDonald's has previously said it wants to reach 100 million loyalty program members by 2027.
Influencer marketing shops are getting more requests for competitive analysis to inform influencer marketing strategies this year.
Comcast Business Hikes Speeds, Extends DOCSIS 4.0 to Business Customers The announcements made today by Comcast Business — Ultimate Speed for Business and limited rollout of full duplex, DOCSIS 4.0-based service — both involve faster speeds. Ultimate Speed for Business now features faster download speeds for four existing tiers at Telecompetitor
HONOLULU (KHON2) -- Mother's Day is on Sunday and many people are busy buying gifts for the special mother in their lives. As the rush continues, florists and retailers said they still have items in stock, but not for long. From flower arrangements, bouquets and balloons to all types of lei, many customers came out []
Report Ocean has recently published a comprehensive report titled “North
Tom Craig, Chief Technology Officer, Resonate In April, Google’s Chrome team announced the decision to delay — yet again — the deprecation of third-party cookies, this time to 2025. The reason cited was “ongoing challenges related to reconciling divergent feedback from the industry, regulators and developers.” For many, the delay was both expected and welcome. […]
ELMIRA, N.Y. (WETM) - The roadwork on College Avenue and Davis Street is dampening the spirits of staff and customers at Haskins Gardens during its busiest season. “We certainly understand the work has to happen. It just couldn't be worse timing,” said Owner of Haskins Gardens Kim Haskins. Extensive road work is ongoing in the []
Despite the challenges that rising interest rates and geopolitical uncertainty have imposed on M&A activity in the last year, the technology sector and IT services in particular are demonstrating resilience and still attracting investors and buyers in the UK. As Moore Kingston Smith Corporate Finance, leading corporate finance advisers in the IT sector, explains in […]
The critical risk area for losing a guest varies, depending on the industry and the individual guest's experience, but three main touch points offer opportunities to reinforce loyalty. Just remember that they can also drive guests away if not done right.