• RIP Apple Vision Pro? Sales of Apple's Mixed Reality Headset are Tanking

    Apple Vision Pro, remember that? Apple is reportedly struggling to sell its existing stock of the headset and is cutting production because of low demand. [Read More]

  • Apple Reportedly Slashing Apple Vision Pro Shipments Due To Poor Sales, X Pretends To Be Shocked A $3,500 VR Headset Didn’t Sell

    Source: NurPhoto / Getty / Apple Vision Pro Not even Apple could make a big splash in the VR/AR space. According to reports, the company Steve Jobs built is slashing shipments of its latest product, the Apple Vision Pro. Reliable Apple analyst Ming-Chi Kuo claims that the tech giant is cutting Vision Pro shipments to 400,000-450,000 units while the market predicts 700,000–800,000 units or more. Apple’s headset allegedly flopping signals that the demand for the $3,500 headset was not as high...

  • It doesn’t matter how many Vision Pro headsets Apple sells

    Earlier this week, noted Apple analyst Ming-Chi Kuo posted an updated forecast for Apple’s Vision Pro headset, claiming production was being cut to 400,000 or 450,000 units compared to a previous market consensus north of 700,000. This came after a related report from Bloomberg’s Mark Gurman, who said in his Power On newsletter that demand for Vision Pro demos is “way down” while sales in some locations have significantly slowed. Naturally, this incited a lot of panic and hand-wringing among...

  • Apple Vision Pro shipments reportedly cut as US demand for headset wanes

    Ming-Chi Kuo says Apple has reduced its orders for Apple Vision Pro parts and assemblies, with the cut in shipments said to indicate lower demand for Apple's headset than previously thought. Apple Vision Pro The launch of the Apple Vision Pro in the United States was a success, with shipment estimates in February being far better than Apple's original estimate. However, months later, it seems Apple is preparing for considerably lower consumer demand as it moves into international sales. ...

  • iPad Pro 2024: 6 new features coming to the rumored new Apple tablet

    The new iPad Pro 2024 is coming, according to rumors. Here's everything we know about the Apple tablet so far.

  • Kuo: Apple cuts Vision Pro shipments, now 'reviewing and adjusting' headset strategy

    Apple has slashed its shipping estimates for Vision Pro, according to a new Ming-Chi Kuo analyst report. Kuo says that Apple is now targeting shipments between 400,000 and 450,000 units for Vision Pro this year. This is down from the initial market consensus of between 700,000 and 800,000 units. The changes have reportedly prompted Apple to revisit its overall strategy for the headset market more

  • Watch out, Apple Vision Pro. An ‘Xbox-inspired’ Meta Quest VR headset is in the works.

    Meta and Xbox are working together on a VR headset, but it's not quite what you think.

  • Apple slashes Vision Pro production, might cancel 2025 model in response to plummeting demand

    We heard over the weekend that the Vision Pro headset Apple spent eight years and billions of dollars developing was rapidly losing steam in terms of both interest and sales.Read Entire Article

  • Tim Cook hints at new Apple Pencil 3 coming next month – here’s what the rumors say

    Apple on Tuesday announced that it will hold a special event on May 7. Although the company doesn’t usually discuss the topics of the event, the invitation artwork makes it clear that it will be all about iPad – as we can see an Apple Pencil in it. To add fuel to the fire, Apple CEO Tim Cook hinted that we’ll see at least a new Apple Pencil 3 next month. more

  • Today in Apple history: Rumors fly that Canon might buy Apple

    On April 21, 1995, rumors swirled that Canon (yes, the Japanese camera company!) might take over Apple, which was struggling at the time. (via Cult of Mac - Apple news, rumors, reviews and how-tos)

  • Apple Vision Pro Gains Apple Arcade Games Crossy Road Castle and Solitaire Stories

    Apple Arcade games Crossy Road Castle and Solitaire Stories are set to launch on the Vision Pro headset tomorrow, adding two additional popular games to Apple's first head worn device. In Crossy Road Castle, players can progress through tower levels with pinch and flick gestures. Up to four players can play at one time, though there's also a solo version of the game. Crossy Road Castle for Vision Pro has the same features as the other versions of the game, including characters and hats...

  • Apple Asks Customers for Vision Pro Feedback

    Apple has been soliciting Vision Pro feedback since the device launched, but this week, the company has picked up on sending out surveys. We've had several reports from Vision Pro customers who have been asked to share their thoughts about the device. Apple asks about Vision Pro satisfaction, environment usage, favorite features, what it's being used for, how often it's used, and how long usage sessions last. Apple also asks about guest mode and who else uses the Vision Pro, which is a...