• Afternoon briefing: 1.5 crore visited Ram Temple since January 22, what BJP's Arun Govil said on poll campaign; and more

    Approximately 1.5 crore people have paid their obeisance to Ram Lalla at Ayodhya's newly built Ram Janmabhoomi temple since the pran pratishtha (consecration ceremony) of the idol on January 22, said general secretary of Shri Ram Janmabhoomi Teerth Kshetra Trust Champat Rai. He said around one lakh people are visiting the temple town every day to get the darshan of Lord Ram Lalla. Dig DeeperBJP's candidate for the Meerut Lok Sabha seat, Arun Govil, on Monday said he doesn't interact with the...

  • Lenskart revenue jumps to Rs 3,788 crore in FY23; trims losses to Rs 102 crore

    Omnichannel eyewear retailer Lenskart saw its consolidated operating revenue more than double to Rs 3,788 crore in FY23 from Rs 1,502 crore a year earlier. The Gurugram-based company reduced its losses from Rs 102 crore in FY22 to Rs 64 crore in FY23. Total expenses also increased in line with the growing scale of the company, coming in at Rs 4,025 crore in FY23 compared to Rs 1,726 crore in the year-ago period. Notwithstanding the loss on a net basis, Lenskart reported earnings before interest,...

  • Report: Google Search CPC up 13% YoY; ad spend growth slowing

    Despite Google Search's dominance in paid media, dwindling click volume makes it a costly battleground.

  • Digiday+ Research: A guide to ad-supported streaming services, from the top platforms to marketing spend

    The first installment of Digiday's two-part series on the top ad-supported streaming services provides an overview of the platforms’ offerings and an analysis of how brands and agencies distribute their ad budgets and ad placements across platforms.

  • Google Ad Revenue Up 13% & Bing Ads Revenue Up 12%

    Google and Microsoft both reported very good earnings, driving both stock prices up after hours. I like to dive into the ad revenue side, and it looks like Google Ad revenue was up 13% from last year and Microsoft Advertising revenue was up 12% from last year.And that is good because both companies saw ad revenues increase the previous quarter and the quarter before that.Google reported total ad sales of $61.66 billion — up from $54.55 billion a year ago.GOOG EarningsThe Google earnings release...

  • Google AdSense launches new Ad Intents format for Auto ads

    Publishers have a new option for Auto ads to appear on their website, in the form of links and anchors.

  • Google Ads Reminds Advertisers Some Ad Customizers Will Go Away May 31st

    On August 31, 2021, Google notified advertisers it would drop support for expanded text ads for responsive search ads. Google is now reminding advertisers that Ad customizers for text ads, expanded text ads and Dynamic Search Ads will stop serving after May 31, 2024.As a reminder, Google launched ad customizers a decade ago, in 2014. The reminder email was posted by Navah Hopkins who posted a screenshot of it on LinkedIn, the email says:Reminder: Ad customizers for text ads, expanded text ads...

  • The Australian Defence Formula: Spend! Spend! Spend!

    The skin toasted Australian Minister of Defence, Richard Marles, who resembles, with each day, the product of an overly worked solarium, was adamant. Not only will Australians be paying a bill up to and above A$368 billion for nuclear powered submarines it does not need; it will also be throwing A$100 billion into the coffers of More

  • Google Search With 16 Shopping Ads

    It is good to have choices but too many choices might not be good, said some wise man. Well, here is Google giving you 16 choices of bikes in the shopping ad spot at the top of the Google Search results.This was spotted by Mike Hardaker and he shared this screenshot with me on X - here it is:I tried to replicate it, but I was unable to. I suspect this is some sort of weird bug?I mean, I was able to see the normal carousel ads:I also saw the right side ads:And those new vertical tall ads:This...

  • Google delays phasing out third-party cookies again

    Third-party cookies are small pieces of data that are collected by websites to track user activity. These are particularly lucrative to websites, as this data can be used to target users with personalized ads.

  • Google Just Added Dark Mode to Drive

    Google is rolling out dark mode to all Google Drive web app users. If you aren't prompted about the new feature, however, you'll need to dig into settings to change your theme.

  • Apple Is Now Singapore's Top Employer, Beating Out Google

    A new survey crowns Apple as Singapore's top employer, with Google sitting at the #2 spot. Apple has reportedly been crowned as Singapore's top employer, revealed by a new online survey answered by more than 14,000 employees from roughly 2,000 employers in more than 25 different industry sectors.