Nearly 17 million Americans have filed for unemployment over the last three weeks as the coronavirus continues to cripple the economy, and there seems to be no end in sight for the impact the virus is having on the ad-tech industry. Ad tech has already been under pressure as dwindling investment and seismic changes to
Like so many other industries, the coronavirus crisis is rapidly separating the distance between the haves and the have nots in the software-as-a-service sector. In ad tech in particular, there was a rush in the middle of the last decade for companies to switch their models from charging clients a percentage of the media they [
The coronavirus pandemic is giving enterprise technology vendors a moment to shine.
Rapid innovation at scale isn't easy.
Under pressure to comply with privacy regulations and prove their programmatic ad buys are delivering value, marketers are looking to source ad inventory more directly--even as Google's rollout of Open Bidding threatens to frustrate that. Additionally, media spend via supply sources that use ads.txt-an IAB-led transparency initiative-increased by 45% year-over-year in Q4 2019, while spending
A fleet of robotic vehicles is being engineered to automate the work being done at stock yards.
Wall Street analysts are rushing to name companies that could benefit from the Covid-19 outbreak and the resulting economic downturn.
The coronavirus pandemic has so far had devastating consequences across the travel industry. Airlines have flown empty planes to try and keep their usual slots despite flight prices dropping below unimaginable levels — tickets from New York to Miami were on offer for just $51 several weeks ago. The situation is such that comparisons to the 9/11 terrorist attacks — which brought the travel industry to its knees — don’t seem overtly far-fetched. The International Air Transport Association (IATA)...
Editor's note: Adweek worked with Matthew Scott Goldstein, a consultant with a deep knowledge of the media industry, to craft his quarterly newsletter into an Adweek article. Through his findings on various industry earnings calls, we're bringing you insights about how your favorite brands, agencies, media companies, publishers and tech companies are performing on a
'Produce some fake products and sell them to the US