The Rise of the Grocery Store Sneaker
by GQ
GQ— Late last month, the German discount supermarket chain Aldi, best known for its inexpensive groceries, released an Air Force 1–esque sneaker called the Gear. Available in two colorways—an all-white version with blue outsoles, and another with a big, colorful Aldi logo on the side—for just $12.99, they promptly went viral. What’s odder is that the Aldi Force 1s aren’t the only discount supermarket sneakers on the market. In fact, they aren’t even the only discount supermarket sneakers on the...
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