Outback Steakhouse Will Replace Your Flakiest Friend With a Paid Actor for One Night Only
by Adweek
Adweek— Flaky friends, gotta love ‘em, are a menace to society. The missed reservations and leftover concert tickets alone can really build up over the years. If only there were some way to have a backup bestie available in the event of a last-minute cancellation. If only Anticipating a flaky friend’s last-minute change of plans is no small task, but Outback Steakhouse has taken up the challenge with “ReplaceMates.” Taking intel from a US survey stating that 72% of Americans have had friends call...
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