Opinion: Social Media Ads – Gen-Z’s Biggest Life-Hack
by AdWorld.ie
AdWorld.ie— Have you ever wondered why so many brands are switching to digital social media platforms, like TikTok and Instagram, as their primary advertising mediums? Are you one of those people who criticise the new generation of creatives for their choice of advertising platform? After all, aren’t traditional linear TV ads what’s worked well for decades? […]
TechCrunch—Gen Z is losing its political voice on social media. President Joe Biden signed the bill this week that could ban TikTok from the U.S. if its parent company ByteDance doesn’t sell the platform. According to young political content creators, the ban could decimate Gen Z’s access to political news and information. “An unfortunately large amount of 18- to 24-year-olds find out information about local […] © 2024 TechCrunch. All rights reserved. For personal use only.
The Guardian—Billionaire Republican donor’s firm brands Trump’s social media CEO ‘loser’. Ken Griffin’s Citadel Securities claimed Devin Nunes would be ‘fired on The Apprentice’ amid stock trading rowThe CEO of Donald Trump’s social media empire was branded a “proverbial loser” whom the former president “would have fired on The Apprentice” by a trading firm owned by the billionaire Republican donor Ken Griffin on Friday.In an extraordinary statement, Citadel Securities accused Devin Nunes, chief executive of Trump Media & Technology Group (TMTG), of trying to deflect blame for the...
Washington Examiner—Social media’s collective action problem. A mostly forgotten footnote in the development of modern transportation is that early railroad passengers were often locked into their carriages. In retrospect, it seems obvious that bolting people into combustible and accident-prone vehicles was a bad idea, but the railroad is a useful reminder that humans are not always good at anticipating the effects […]