Netflix password sharing crackdown may have resulted in millions of new subscribers
by CP24
CP24— Last year, Netflix made a particularly risky bet by pushing users who share passwords to create their own accounts — but it’s paid off. Netflix, the dominant player in streaming, added more than 9 million subscribers in the first three months of the year, hitting a record high of 269.6 million subscribers. “It added more subscribers than many analysts, myself included, expected,” said eMarketer senior analyst Ross Benes. “This signals that password sharing was even more common than...
ABC Columbia—Netflix cracked down on password sharing. The result? Millions of new subscribers. Netflix made some risky moves last year but it seems to have paid off.
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