The proverbial can had already been kicked down the road a few times and doing so again allows more time to potentially minimize the impact on advertisers.
Pharma clients used to be wary of the creator economy. Why are they now throwing caution to the wind?
Google has accused the federal government of fabricating a market for its antitrust suit against the tech giant. Despite this, the Department of Justice (DOJ) has not shown that Google commands a 70% share of the online advertising market, the company said in a court filing asking a judge to summarily dismiss the suit. According to a Saturday […]
In her book 'Imperfect Environmentalist,' Sheila M. Morovati exposes how marketing made harmful single-use plastic water bottles fashionable.
“The main reason is that the hotel room rate is a factor and another one is the inflation. Consumer inflation especially with restaurant foods, increased a lot,” stated Dr. Tian.
UltiMaker has announced its newest industrial 3D printer: The Factor 4. Unveiled officially at the HANNOVER MESSE trade show today, the Factor 4 is being positioned as a new flagship
If X has its way, 2024 will be the year it hits the long, twisted trail back to advertiser land, according to the platform's pitch deck.
Hyundai motor company is the latest major brand to pause its advertising on “X” formerly known as Twitter due to antisemitism.
For all X has done to try and make advertisers believe it’s a platform that’s safe for brands, advertisers remain unconvinced, and the latest headlines don’t help.
A new promotion tactic for Sega's upcoming Sonic x Shadow Generations sees the anti-hero's motorcycle come to life.
The Biden administration on Friday dealt another blow to the American oil industry by declaring millions of acres in Alaska now off-limits to new oil drilling.
The decision is another setback to New York’s aspirations to achieve 70 percent renewable energy by 2030 and be a hub for the nascent industry in the United States.