Lessons from the Nike layoffs and employee change comms
by www.ragan.com
www.ragan.com— The employee response to Nike’s exec comms around its layoffs offer reminders about how comms influences the mixternal brand. When you think of mainstay American brands, Nike is probably close to the top of the list. Long known as an innovator in the world of sports apparel and equipment, there’s a certain air of gravitas […]
www.ragan.com—Comms lessons from Paramount’s leadership upheaval. A current and former CEO share the secrets to a smooth leadership handoff. When there’s a shakeup at the top of an organization, the impact cascades through the organization, creating ripple effects well beyond the executive level. The leadership change that took place at Paramount earlier this week is a prime example of how shifts […]
www.ragan.com—Tips for effective employee comms in turbulent times. You can help employees feel heard, make them feel safe, and give them a sense of representation — while still setting up some boundaries to keep the internal discussion professional. During Ragan’s Employee Communications and Culture Conference in Chicago earlier this month, Ragan Chief Content Officer Matt Kinsman led a conversation about how communicators can […]
www.ragan.com—Ragan showcases comms’ collaborative influence on employee experience. The Employee Experience Conference this August in Nashville will demystify the strategies that drive effective employee comms across departments. Communicators are key to shaping the employee experience. Whether your company names it the employee journey or the employee lifecycle, there’s no question that comms has an outsized impact on employees’ relationship with your organization along […]