Google unveils Ad Intents, a new AdSense ad format
by PPC Land
PPC Land— Google today announced a new ad format called "Ad Intents," designed to integrate ads into existing website content and boost revenue potential for publishers using Auto ads.
Search Engine Land—Google AdSense launches new Ad Intents format for Auto ads. Publishers have a new option for Auto ads to appear on their website, in the form of links and anchors.
Adweek—Vizio Ads Kicks Off NewFronts With 3 New Ad Formats. Advertisers on Vizio can now buy ads to run when viewers hit pause, when the screen idles and on the smart TV's home screen. Those new ad formats, which the connected TV maker is announcing today during its 2 p.m. ET presentation at the 2024 NewFronts, are part of Vizio's fourth annual appearance at the IAB's technology- and streaming-focused week of ad sales events. "One of the biggest opportunities that we have helped uncover, candidly, over the past two years, is what this home screen...
PPC Land—Google AdSense new webinar: Payments Q&A. The webinar, scheduled for April 19th, 2024, will delve into frequently asked questions, address common concerns, and provide expert guidance on optimizing revenue streams.