Ed Zitron wrote a piece named The Man Who Killed Google Search. It goes through in detail how Prabhakar Raghavan, Google's former head of ads - led a coup so that he could run Google Search, and how an email chain from 2019 began a cascade of events that would lead to him running it into the ground, he said.Everyone in the SEO/SEM space is talking about this article and I came back to the SEO on fire. If you have not read it yet, you should.Update: I added Google's statements to this below:I'll...
Google has clarified in its image search help documentation that images are only extracted from the src attribute of img tags in Google Search. This is not new, but Google decided to update its documentation based on some questions it received about the topic.The new line reads:Google Search supports images referenced in the src attribute of img in the following file formats: BMP, GIF, JPEG, PNG, WebP, and SVG. It's also a good idea to have the extension of your filename match with the file...
These improvements focus on handling unused ownership tokens, bolstering security and giving website owners more precise control over access to their Search Console data.
Despite Google Search's dominance in paid media, dwindling click volume makes it a costly battleground.
When it comes to crawl budget and Google not crawling your site too much or too little, Google takes into account all Googlebot activity across all verticals. So that includes crawling for web search, Merchant Center, ads, and all the various crawling activities. Google's John Mueller was asked by Christian Radny, "Does merchant center crawling (automatic updates) count for crawling budget?" John Mueller replied, "Sure - it's a load on your server. The goal is to avoid breaking your server...
The findings illustrate the importance of long-term consistency and managing search volume to maintain strong customer sentiment.
It is good to have choices but too many choices might not be good, said some wise man. Well, here is Google giving you 16 choices of bikes in the shopping ad spot at the top of the Google Search results.This was spotted by Mike Hardaker and he shared this screenshot with me on X - here it is:I tried to replicate it, but I was unable to. I suspect this is some sort of weird bug?I mean, I was able to see the normal carousel ads:I also saw the right side ads:And those new vertical tall ads:This...
Google has for a long time used AI to write some knowledge panels. But now Google is labeling some of these AI written knowledge panels with "Al overviews are experimental" as a disclaimer. This may show up for both SGE and non-SGE results, I believe.Johannes Beus at Sistrix posted about this, sharing this screenshot:You can see that one shows the AI written section and one does not. I tried it myself logged in to SGE and it did not give me the AI written knowledge panel:That being said, I do...
A study earlier this year by German academics verified what many users of Google search had long suspected: the search engine, once the gold standard for such activities, had been getting worse. The reason, the researchers concluded, is that too much low-quality content was being optimized to appear higher inRead Entire Article
Next time you turn to Google with a question, you may be given an “experimental” answer.
Next time you turn to Google with a question, you may be given an “experimental” answer.
In a complaint to the EU, email firm Tuta says it suddenly became much less visible in Google search.