Glen Powell says flirty behavior with ‘Anyone But You' co-star Sydney Sweeney was a marketing ploy
by NBC4 Washington
NBC4 Washington— Glen Powell knows that fans who saw his flirty behavior with his “Anyone But You” co-star Sydney Sweeney last year suspected they were having an affair.
Daily Mail—Make-up free Sydney Sweeney and fiance Jonathan Davino put on a loved-up display at LAX after her Anyone But You co-star Glen Powell admitted they 'leaned into' romance rumors. Sydney Sweeney and her fiance Jonathan Davino put on a loved-up display after arriving at LAX on Friday morning.
The Hollywood Reporter—Glen Powell Credits Sydney Sweeney for Successful ‘Anyone But You’ Marketing Campaign. “That’s people wanting what’s on the screen off the screen, and sometimes you just have to lean into it a bit — and it worked wonderfully," the actor says.
New York Post—Yes, Glen Powell and Sydney Sweeney leaned into romance rumors to market 'Anyone But You'. It seems that there are some “Unwritten” rules for fan engagement.