Where men’s sports often receive brand and broadcast support based on their potential, proponents of women’s sports note that investment in their game hinges on proof of its value. This year’s NCAA Women’s Basketball Tournament—with help from Caitlin Clark and Dawn Staley—just provided its broadcasters at the Walt Disney Company and their brand partners a small forest’s worth of receipts. When the second round of the tournament aired more than a month ago, Disney’s ESPN noted its 1.4...
Caitlin Clark’s impact on the game has been well recorded over the past year as her on-court performances drew record viewers to the broadcasts
After thanking Caitlin Clark following a victory over her in the national championship game earlier this month, South Carolina women’s basketball coach Dawn Staley made the case that Clark deserves first and foremost credit for exploding interest in the sport. In an interview on Bernstein & Holmes on 670 The Score in Chicago on Wednesday, Staley
Where did Caitlin Clark get picked? Here's how our first fantasy women's basketball mock draft played out.
South Carolina's win over Iowa in the national championship game drew a record 18.9 million viewers
Former Iowa cornerback and top NFL draft prospect Cooper DeJean believes he can take on Caitlin Clark in a game of one-on-one basketball. Ahead of the NFL draft, DeJean, who many believe is a first-round pick at cornerback, told CBS Sports that he’s been asked by teams if he could be Clark in basketball, and […]
Iowa's former CB isn't lacking confidence
Caitlin Clark and Flau’jae Johnson are two very different players and two very different people. Despite their differences, the former cannot believe that the latter turned down $5 million to play in the BIG3. She would have taken the money without hesitation! BIG3, a 3-on-3 basketball league founded by hip-hop musician and actor Ice Cube, […]
There has been quite the brouhaha these past few days since women's basketball phenom Caitlin Clark was picked first in the WNBA draft, and it was announced that her annual salary for her rookie season would be $76,535. The shrieking harridans of the "GENDER PAAAAAAAY GAP!!!!!!" squad were immediately deployed, and they haven't yet stopped shouting.
Caitlin Clark has sent waves through the world of women’s sports — and the economy. The former Iowa women’s basketball guard’s skyrocketing fame generated an abundance of economic possibilities for Iowa City businesses. According to The Common Sense Institute, Clark’s success generated $82.5 million in consumer spending across the state of Iowa over the past
All this outrage over WNBA pay is uninformed, misguided and defeatist. Yes, Caitlin Clark’s WNBA salary seems unjust when compared to her NBA peers’ salaries. But as Kavitha Davidson wrote this week, the details matter. Because the WNBA cannot and should not be compared to the NBA, which is expected to generate $13 billion this year. The WNBA will not match that. Nor can it match the NBA’s massive national media deals, which are expected to pay the league $2.8 billion this year alone. The WNBA...
MACON, Georgia – (41NBC/WMGT) – Mercer University introduced Michelle Clark-Heard as the program’s 11th head coach during a press conference at Hawkins Arena Friday afternoon. Coach Heard takes over for Susie Gardner who stepped down in March after 14 seasons as the Lady Bears head coach. The former Mississippi state assistant coach and Athletic Director brings with her 26 years