Caitlin Clark’s impact on the game has been well recorded over the past year as her on-court performances drew record viewers to the broadcasts
After thanking Caitlin Clark following a victory over her in the national championship game earlier this month, South Carolina women’s basketball coach Dawn Staley made the case that Clark deserves first and foremost credit for exploding interest in the sport. In an interview on Bernstein & Holmes on 670 The Score in Chicago on Wednesday, Staley
South Carolina's win over Iowa in the national championship game drew a record 18.9 million viewers
Caitlin Clark’s early play in WNBA will serve as her tryout for a spot on the U.S. Olympic women’s basketball team.
Many professional athletes have gone on to music careers, some even as DJs (Shaquille O’Neal, or “DJ Diesel,” comes to mind). But that has not yet led to a situation where famed former MLB player Will Clark is doing a three-hour DJ set at the giant Coachella festival. Indeed, the festival’s Twitter/X account meant to
Caitlin Clark may soon receive an eight-figure payday from Nike. But brands have already known her value for some time. As initially reported by The Athletic earlier this week, Clark is likely to sign her first professional shoe deal with Nike—her name, image and likeness (NIL) rights partner during her years at the University of Iowa. The deal, reportedly "worth well over $20 million plus potential bonuses," would give Clark a signature shoe and keep Nike in Clark’s family of brands that...
This past March, the NCAA Women’s Basketball Tournament went on a ratings rampage. Amid a persistent upsurge in interest in women’s sports, women’s college basketball is at the forefront. The Elite Eight game between Iowa and LSU drew record-shattering numbers, and the women’s National Championship Game outdrew the men’s Championship Game. Things are different now!
All this outrage over WNBA pay is uninformed, misguided and defeatist. Yes, Caitlin Clark’s WNBA salary seems unjust when compared to her NBA peers’ salaries. But as Kavitha Davidson wrote this week, the details matter. Because the WNBA cannot and should not be compared to the NBA, which is expected to generate $13 billion this year. The WNBA will not match that. Nor can it match the NBA’s massive national media deals, which are expected to pay the league $2.8 billion this year alone. The WNBA...
Where men’s sports often receive brand and broadcast support based on their potential, proponents of women’s sports note that investment in their game hinges on proof of its value. This year’s NCAA Women’s Basketball Tournament—with help from Caitlin Clark and Dawn Staley—just provided its broadcasters at the Walt Disney Company and their brand partners a small forest’s worth of receipts. When the second round of the tournament aired more than a month ago, Disney’s ESPN noted its 1.4...
A white-hot Nelly Korda has everyone else “playing for second place,” and
It didn’t take very long for Caitlin Clark’s new jersey to sell out after she was drafted by the Indiana Fever with the first overall pick in the WNBA Draft, and it sounds like anyone hoping to get their hands on one is going to have to endure a very lengthy wait. There’s not a […]
Where did Caitlin Clark get picked? Here's how our first fantasy women's basketball mock draft played out.