• Microsoft Buying Ads On Google Search To Drive More Searches On Bing

    Microsoft is buying Google Ads to promote its search engine, Bing, on Google Search. I think this has been going on a long time, but you can trigger Bing Ads on Google Search through the Google Ads system for some queries. Glenn Gabe posted about it several days ago on X, he wrote, "Inception for Search Engines -> Bing running Google Ads, driving users to Bing search results, which leads to affiliate content."Here is what it looks like:When you click on the ad in Google Search, you are taken to...

  • Search News Buzz Video Recap: Google Spam Update Done, Patience With Core Update, Helpful Content Recoveries, Yahoo Search Coming & New Head Of Google Search

    This week we covered that the Google March 2024 spam update is done rolling out. Google says to wait for the March 2024 core update to be done before making changes. Google will collect feedback after the core and spam updates are done. We have yet to see any September 2023 helpful content recoveries, but there is still time to go. Google said publishing content in bulk is not considered spam. Google is having issues again with showing images in the search results. Google replaced the...

  • Google SGE a top threat to brand and product terms, study finds

    Among the findings: 91.4% of all search queries triggered SGE; Quora was a big winner; and paid search ads appeared 50% of the time.

  • Bing Search Refine Your Search On Chat / Copilot

    Bing Search has a new refine your search box that sends searchers from Bing Search to Microsoft Copilot (formerly Bing Chat). You can check off the topics below and then click on the blue "chat" button to be taken into Copilot. This was spotted by Frank Sandtmann and he posted on Mastodon. Frank wrote, "Bing seems to be testing another way to nudge people towards Copilot: a refine your search box with several topics among organic results."I see it myself, here is a screenshot:When you click on...

  • Google Updates Its Definition Of Top Ads; They May Not Be At The Top

    Back in October we reported that Google has confirmed its search ads, Google Ads, can show up mixed in the middle of the organic search results. Now Google is updating its help documentation to change the definition of top ads to say the ads may appear below the organic results, ultimately not making the ads appear at the top.A Google spokesperson told me, "We updated our definition of top ads in our Help Center to better reflect how ads can appear in Google Search today. This is a definitional...

  • Google’s phone app no longer searches Google Maps

    Google's search-infused phone app was touted as a major feature a few years ago.

  • Google Search experts to descend on Warsaw for Search Central Live 2024

    Google will host its popular Search Central Live event in Warsaw, Poland, on April 24, 2024. Website owners, developers, SEOs, and anyone passionate about how Google Search works are invited to apply for an exclusive invitation.

  • Google starts testing AI overviews from SGE in main Google search interface

    Some users who do not opt in to the Google Search labs SGE feature may see AI overview answers in the search results.

  • Google Changes: Liz Reid New Head Of Search, Pandu Nayak Steps Down As Search Quality & Rankings Lead

    Google announced some executive changes last night with Liz Reid being named the new head of Google Search. Pandu Nayak stepped down as the lead of search quality and ranking. Cathy Edwards stepped down as the lead Google Apps, Google News, Google Discover and other ecosystem efforts. Finally, Cheenu Venkatachary has stepped up to lead our quality and ranking teams, in place of Pandu Nayak.Liz Reid was leading up core search experiences for the past few years. Now she is leading up all of...

  • Why Google search is broken

    Since the public release of ChatGPT in November 2022, Google has been struggling to adapt to a new world of generative AI, despite developing much of the technology behind it. The company’s recent responses to AI content are already changing how you browse the web and may alter the English language itself. What is search engine optimization? First, let’s explain how the online content business works. Before the web, almost everyone subscribed to a newspaper, and if you could get your content...

  • How to Erase Your Google Search History

    In this guide, we will show you several different ways that you can erase your Google search history. In the contemporary era, marked by the omnipresence of digital technologies, the concept of privacy transcends mere personal preference, emerging as an essential component of our online existence. With Google playing a pivotal role in navigating the […]

  • Google changes definition of 'top ads'

    A Google spokesperson confirmed that the update was a 'definitional change' and would not affect performance metrics.