Effectively measure the marketing impact of your Google Ads campaigns for local service clients with these enhanced tracking methods.
Ginny Marvin, Google's Ads Liaison, said again "Ad Strength is not used in the auction." She wrote this on X in response to an article on Search Engine Land named Google explains why Ad Strength is ‘so important’ as it addresses industry concerns.Ginny Marvin explained, "To be clear, Ad Strength is not used in the auction." She added, "It is a diagnostic tool that was developed to help advertisers understand how the diversity and relevancy of their creative assets can maximize the number of ad...
This week, we covered that the Google March 2024 core update is still rolling out 38 days later, but we saw more volatility this week. Just a reminder that the Google helpful content update no longer exists. Gary Illyes from
Google today announced a new ad format called "Ad Intents," designed to integrate ads into existing website content and boost revenue potential for publishers using Auto ads.
Publishers have a new option for Auto ads to appear on their website, in the form of links and anchors.
Hours after former President Trump said abortion should be left to the states, a new Biden abortion ad features a woman who says she almost died because of Texas' restrictive ban.
Pro-TikTok advertisements are citing statistics produced by a firm that Chinese tech company Huawei enlisted in its own advertising blitz, photographs reviewed by the Washington Free Beacon show.
Former Trump White House attorney Jim Schultz says that Trump's post about
Biden campaign ad blames Trump for near-death of woman denied abortion (First column, 3rd story, link) Related stories:Joe building behemoth of campaign. Republicans playing catch-up
Google has a similar products section and carousel for Google Ads sponsored listings. We have seen similar products and similar shopping related results from the organic / free listings but now I am seeing examples of a search ad carousel for "similar products."This was spotted by Khushal Bherwani who posted this screenshot on X:Google Ads tested a show similar button in shopping ads. We've seen shop similar features and similar products, as well as related products. Google loves query...
Google AdSense announced a new auto ads format named "Ad intents." Ad intents places links and anchors showing organic search results with ads into existing text and pages on your site related to your content. Yea, it takes your content, and hyperlinks it to the Google search results.Google wrote, "Today, we're launching a new format for Auto ads called "ad intents". Ad intents is an intent-driven format that places links and anchors into existing text and pages on your site related to your...
Google is removing searchable links to California news websites.