Google announced changes to Google Analytics to help the conversion metrics match across Google Ads and Google Analytics. Google will rename legacy conversion to key events, and there are new cross-channel conversion performance reporting beyond Google Ads will be added to the Advertising workspace in GA4.Google said, "key events in Google Analytics that will replace what currently exists as conversions for behavioral analytics." "With this update, a conversion will be the same whether you’re...
To ensure greater consistency with Google Ads, GA4 is replacing conversions with 'key events' for behavioral analytics in its reports.
With the NFL free agency period having come and gone, we rank all 32 NFL teams after all the big signings and trades have gone down.
Google today announced updates to Google Analytics 4, its flagship analytics platform. The changes aim to streamline campaign performance measurement and enhance insights, all with a focus on protecting user privacy.
Google's John Mueller said that if your website is www.domain.com and then you decide to canonicalize it to the non-www, so it goes to domain.com from www.domain.com - that change would not have a big impact on your rankings. He wrote on Reddit, "This won't cause problems with search visibility / rankings / indexing: when the canonical URL switches, it just switches."The issue posted on Reddit read:I joined CloudFlare and set my site up to their CDN. In doing so, I had an issue with 'too many...
With a new baseball season upon us, that means it's time for a new edition
Google has announced that it is now requiring YouTube creators to properly label any content in their videos that uses realistic-looking AI-created content. The tools are now in their Creator Studio.
Google announced some executive changes last night with Liz Reid being named the new head of Google Search. Pandu Nayak stepped down as the lead of search quality and ranking. Cathy Edwards stepped down as the lead Google Apps, Google News, Google Discover and other ecosystem efforts. Finally, Cheenu Venkatachary has stepped up to lead our quality and ranking teams, in place of Pandu Nayak.Liz Reid was leading up core search experiences for the past few years. Now she is leading up all of...
Elon Musk, CEO of Tesla, claims Google's search results are influenced by a 'woke mind virus.' He previously criticized Google's AI for bias. read more
Patta has reinterpreted a Converse court classic for a totally new kind of opponent: the weather.The Weapon Ox, as it's billed, is Patta’s newest Converse coll
Google's search-infused phone app was touted as a major feature a few years ago.
Google is investigating the exporting issues with Google Ads Report Editor.