The Australian billionaire’s criminal case against Meta in WA was discontinued on Friday by the commonwealth prosecutorFollow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastThe Australian billionaire and philanthropist Andrew Forrest has accused Facebook’s parent company of “blatantly refusing” to take action against scam ads on its platform, as a criminal case he brought against Meta in WA was discontinued.On Friday, the...
Ginny Marvin, Google's Ads Liaison, said again "Ad Strength is not used in the auction." She wrote this on X in response to an article on Search Engine Land named Google explains why Ad Strength is ‘so important’ as it addresses industry concerns.Ginny Marvin explained, "To be clear, Ad Strength is not used in the auction." She added, "It is a diagnostic tool that was developed to help advertisers understand how the diversity and relevancy of their creative assets can maximize the number of ad...
This week, we covered that the Google March 2024 core update is still rolling out 38 days later, but we saw more volatility this week. Just a reminder that the Google helpful content update no longer exists. Gary Illyes from
Google today announced a new ad format called "Ad Intents," designed to integrate ads into existing website content and boost revenue potential for publishers using Auto ads.
With so many Google Pixel phone models, these deals have something for nearly every budget.
Finally breaking his silence on a raging controversy, Rodrigo Duterte discussed reports that during his presidency, he had entered into a gentleman’s agreement with Chinese President Xi Jinping that compromised Philippine sovereign rights in the West Philippine Sea.
Google has a similar products section and carousel for Google Ads sponsored listings. We have seen similar products and similar shopping related results from the organic / free listings but now I am seeing examples of a search ad carousel for "similar products."This was spotted by Khushal Bherwani who posted this screenshot on X:Google Ads tested a show similar button in shopping ads. We've seen shop similar features and similar products, as well as related products. Google loves query...
Google AdSense announced a new auto ads format named "Ad intents." Ad intents places links and anchors showing organic search results with ads into existing text and pages on your site related to your content. Yea, it takes your content, and hyperlinks it to the Google search results.Google wrote, "Today, we're launching a new format for Auto ads called "ad intents". Ad intents is an intent-driven format that places links and anchors into existing text and pages on your site related to your...
TUNE this week announced an upgrade to its integration with Google Ads. This enhancement aims to provide users with a smoother experience and ensure compliance with Google's transparency requirements.
We recently covered Google labeling the Google Ads with Related to your search labels and now we are seeing Google label ads with "People also consider" labels. Why is Google doing this? I really don't understand to be honest.Anthony Higman shared a screenshot of this new "people also consider" label on the Google Ads result on X - here is that screenshot:Here is the screenshot of the related to your search label from earlier:Why is Google placing these labels on some ads?Anthony wrote:Yo...
Google Ads has a new warning notification within the Google Ads reports that reads, "The search location doesn't match this campaign's location targeting settings." This is a way for Google Ads to target ads to geographic locations.The new warning was spotted by Nate Louis who posted this on X, he wrote, "NEW warning on a keyword in Google Ads "The search location doesn't match this campaign's location targeting settings." Ironically, this is inaccurate The location is targeting Pittsburgh and...
Google is testing a new format for search ads, the ads go in a slider or carousel that let you swipe through various ads, instead of scrolling past them. I kind of like this but I assume advertisers will not like it.This test was spotted by Alexander Hatala who posted this screenshot on X:He did ask a relevant question, "How does this affect Top and Absolute Top metrics? Are all 5 of these ads considered top?" That goes back to the new definition of top ads.We have seen Google shopping ads...