The new feature, "Add missing creative sizes," addresses a common challenge that can impact pacing: missing creative assets.
This new feature allows for the creation of "nested" or "multi-level" Manager Accounts (MAs), addressing the needs of complex organizations with multiple advertising teams.
Twitch last month announced the expansion of its Content Controls feature to include display advertising. This follows the initial launch of Content Controls for Twitch Premium Video in October 2023.
These stickers cater to various content creation styles, allowing users to share music recommendations, personalize photos, and build intrigue around their stories.
On May 4, often referred to as "Star Wars Day" by fans because of the play on the words "May the fourth be with you," Disney+ released a new trailer and poster for their upcoming Star Wars series, The Acolyte.
Fubo this month announced its financial results for the first quarter ended March 31, 2024. Fubo exceeded expectations in North America, with double-digit year-over-year (YoY) growth in paid subscribers (18%) and total revenue (24%).
Google Ads informed advertisers about an upcoming change to how the platform handles low-activity keywords in search ad campaigns. This change is set to take effect in June 2024.
Amazon DSP last month launched its Creative Gallery, a new user interface designed to simplify the process of selecting and building creatives for advertising campaigns.
Net revenue for Q1 2024 was $4.0 million, down 12% compared to $4.6 million in Q1 2023.
The company reported a positive performance, exceeding expectations with both overall revenue and organic revenue growth.
The company aims to revolutionize how direct-to-consumer (DTC) brands design and deploy promotional strategies.
Acxiom announced a strategic partnership with ActionIQ, a leader in Customer Data Platform (CDP) technology.