vivo unveils BlueImage branding for its camera tech, likely to debut with the vivo X100 Ultra


by GSMArena

GSMArena— vivo unveiled "BlueImage" brand today, which will encompass the imaging technology that it is developing and is likely to make its debut with the upcoming vivo X100 Ultra. "Blue" is used in a lot of vivo branding, a cheeky nod at the "Blue Factory" nickname that is used in certain circles. More details will follow soon (likely as the launch of the Ultra nears), but BlueImage will include technologies like the V-series of imaging chips. The first one was introduced in late 2021 and the latest,...

GSMArena—vivo X100 Ultra's camera samples shared by company official. vivo is expected to unveil the X100s and X100 Ultra this month. The brand recently shared camera samples of the vivo X100s, showcasing the phone's AI-powered image editing capability. Now, we are looking at a couple of pictures clicked with the vivo X100 Ultra, which were shared by the company's VP on Weibo. These pictures show China's Chang'e 6 lunar probe. The photos' borders reveal the camera has an f/2.67 aperture, while the focal length equivalent to 230mm suggests they were captured at...

GSMArena—vivo X100 Ultra gets certified ahead of possible May unveiling. vivo's upcoming X100 Ultra will be "a professional camera that can make calls" according to a company exec, and it's expected to make its debut next month alongside the X100s, thus completing the X100 flagship series that also contains the already official X100 and X100 Pro. As we are getting closer to its launch, the X100 Ultra was purportedly certified in China by 3C, with the model number V2366GA, according to the prolific Weibo leaker known as Digital Chat Station. vivo X100 Pro There...

GSMArena—vivo X100 Ultra and X100s appear in first official image. The vivo X100 Pro arrived with a one-of-a-kind imaging experience, and we certainly loved what the company did with the phone that was launched in November 2023. Now, the company is working on two more X100 variants, each slightly different on its own. A vivo X100 Ultra is on its way, as well as a vivo X100s, according to an official teaser shared widely on social media in China. The Ultra will bring a new camera alignment for the triple shooters, while the 100s will borrow the same design as...