Bilingual advertising on TikTok
by PPC Land
PPC Land— As the U.S. Hispanic population continues its rapid growth and cements its status as the largest ethnic minority group, marketers are increasingly looking for strategies to connect with this influential demographic.
Deadline—TikTok-ByteDance President Blake Chandlee Rips U.S. Push For A Ban, Declaring To Roomful Of Advertisers, “We Are Not Backing Down” – Update. UPDATED with exec comments. Blake Chandlee, President, Global Business Solutions at ByteDance / TikTok, kicked off the company’s NewFronts presentation in New York with a thank-you to advertisers and push-back against government critics. “I want you to know, we are not backing down,” he said. He noted at the outset that he felt it was […]
Vulture—Who Will Buy TikTok? When Does the TikTok Ban Start?. We have some bad suggestions.
PPC Land—Microsoft Advertising Platform now offers Copilot to all advertisers. Microsoft Advertising this week announced the general availability of Copilot within the Microsoft Advertising Platform.